Do I need to redesign my website? This has been a frequent question on search engines with most business owners confusing between retaining the old sites or adopting a new design.
A website is a reflection of your company or organization much like a product or your services. With just click of mouse or tap of a finger, visitor makes an impression of your company in his mind.
Is your website taking too long to load? Bad Impression…
Is your website too; you to navigate or hard to look at? Bad Impression…
Does your website look outdated? You can imagine where we are going with this.
Your website design can make or lose a potential sale, a lead or a new customer relationship.
For this reason, your website should be aesthetically pleasing, consistent with your brand identity and up to date with current web standards and practices.
Let’s get started with the top benefits of redesigning business website:
#1. Improved SEO
Search engine optimization (SEO) is a web design strategy to help your business show up in results on Google and other search engines. Working with a designing company, your company can come up with a list of keywords that link back your services. Like “ASP.NET MVC Development Company.”
Good website design will include keywords in the copywriting and site structure. It assists in attracting more clients searching for your company online and forces those clients to your site.
#2. Improved User Experience
A web user is highly likely to return to a website that was easy to use. Redesigning includes putting all the necessary content that a user needs on the uncluttered site.
Let’s take an example of an e-commerce website that leads the users where to order, how to choose products, discounts, and how to reach the customer service is highly expected to return a customer. Improvement of customer experience surely boost sales, create trusts and clicks from clients, and bring more return visitors.
#3. More Trust from Search Engines
Within the last few years, Google’s algorithms have been modernized to concentrate more on content: how useful it is, how frequently it’s added to your site, and how often people share it.
It implies that redesigning your site and to include fresh valuable content helps to get more trust from Google & other search engines and ultimately helps to rank higher in Google.blog section will present you more “Google clout” and assist you to get ranked higher on Google.
#4. Enhanced Conversion Rates
The goal of a business site is to promote visitors to take action, such as calling you, sharing their data, or performing a purchase. Many business sites casually hide the most significant data, like a call-to-action or contact number, in hard-to-find places.
An expert website designing company can assure that it is as easy as possible for visitors to get relevant information and take the desired action. It will help to grow your lead generation, foot traffic, and sale.
#5. Increased Social Sharing
By contributing something worth sharing (excellent content) besides a simple process for sharing it. Like it should be easy for users to share the post on Facebook, twitter, and Google+ directly from your site.
#6. Increase Customer Trust
Website designs also become old just like the fashion trends.Your old site since 2007 is the internet equivalent of a mullet.
The “website makeover” is just like putting on the suit and getting a catchy haircut. Your site will positively portray your business and customers will start taking you seriously.
Recommended Post: Best Tips to Improve the Loading Speed of Your Website
I think now, you can admit that designated outcome of any redesigning of the site is:
More Clients! More Sales! More Visibility!
Are you thinking of a website redesign for your business? Talk to the Rudra Innovative Software an ISO Certified Firm. We can take care of your website redesign and get your site optimized, look professional & help your business enhance its online presence